New-Home Marketing: Innovations from the Industry Leader
Beach Within Reach
Weston/Mason's website for MD2 Communities captures all of the charm and laid-back atmosphere of Lagunitas — a one-of-a-kind, beach neighborhood in Carpenteria, California. To alleviate concerns about being "too far from everything," we included a comprehensive, interactive area map that displays the many activities located nearby.
Value Meets Luxury In The
Heart Of Scottsdale
Situated along the Arizona Canal, Sage is a newly completed community that stretches across six acres and features 50 private townhomes, condominiums and penthouses. Weston/Mason's site perfectly portrays the new standard of luxury set by the residences and amenities, along with the suburban atmosphere and urban location of this spectacular neighborhood.
Marketing Accolades For A
Los Angeles Green Community
The Nationals℠ and SoCal Awards recognized The Gatsby Hollywood’s website and e-blast campaign with Silver Awards. W/M Digital’s innovative creative, programming expertise and SEO application coalesced to create persuasive online marketing for metro L.A.’s first all-solar, all-green Smarthome™ community.
Masterplan Branding And Marketing
In The OC
For seven years, W/M marketed new homes and strengthened the brand identity for the now sold-out Villages of Columbus masterplan. The website, print ads and e-blasts all worked together to appeal to diverse target markets comprised of first-time and move-up buyers, young professionals and growing families.