NEWS & VIEWS2024-02-28T01:07:28-08:00

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The Nationals Winners Book

The Nationals 2024: Winners Book

The Nationals Website

The Nationals 2024: Website

ZAP! Website

ZAP!: Website and Social Media

UWG Website

United We Groove: Website and Event Graphics

Lemon Wood Website

Lemon Wood: Logo and Website

Articles

Cheers to TeamPMP

Silver winners were just announced for the upcoming Nationals — the NAHB‘s largest and most prestigious annual awards competition — which means we have already sent out numerous eblasts and made abundant updates to the […]

2022 Forecast


What’s the #1 marketing question for 2022? The same as it ever was:

“How can we get more clicks from our content to our website?”

This should be the ONLY question for graphic designers and marketing professionals, since it’s our primary purpose. […]

Distant and Detached

People have been moving to the suburbs for generations, trading bustling city life for quiet communities in which to buy a home and raise a family. And prior to the COVID-19 pandemic, research reinforced the notion that suburban living is where it’s at for Millennials as well — despite long-held assumptions […]

2020 Vision

Everyone wants to be a soothsayer at the end of the year, with predictions for what to expect in the months to come. While no one can say for sure what awaits for the 2020 housing market, experts have weighed in with some compelling expectations.

Mortgage rates will remain low

In […]

Feeling Blue?

Pantone has just revealed its 2020 Color of the Year, Classic Blue, calling it a “reassuring presence instilling calm, confidence, and connection.”

Unlike last year’s choice of Living Color—and 2018’s Ultra Violet—Classic Blue is a more “timeless and enduring hue” that highlights “our desire for a dependable and stable foundation from […]

Bite? Or Byte?

Techies have long searched for the true meaning of the iconic bite in Apple’s ubiquitous mark. According to The Drum’s interview with designer Rob Janoff, the nibble is actually a “purely functional modification.” Says Janoff: “It wasn’t Adam and Eve… The bite was necessary to ensure the fruit […]

Dancing Queen

It was #SundayFunday for Dionne Cook — our Queen of Client Problem-Solving — who spent the day with @QueenNation creating social media posts for client LA Urban Homes. It seems like the entire Westside came out for this free show! #workNotWork

#TBT: The OG Banner Ad

What’s considered to be the first-ever, click-through banner ad was part of a 1993 AT&T campaign, which is eerily prescient. One #fail: They predicted video calling, but not MOBILE video calling, and showed “FaceTime” taking place in a phone booth. 🤣 The banner ad ran on HotWired.com in October, 1994, […]

December News for Builders

MARKETING: 2019 Planning and Budgeting

December is always a busy month for homebuilders. There’s a significant push to sell inventory and add contracts for Q4, while developing the next year’s strategy and celebrating the holidays in between. It can feel overwhelming and exhilarating at the same time.

Weston/Mason has been working with builders […]

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